YPF Wallet case study hero image

YPF Wallet - Fintech

YPF Wallet by Tapi

FinTech Wallet - Bill Payments

End-to-end design of a fintech wallet for YPF, in collaboration with TAPI.

Led market research across LATAM wallet ecosystems, built the Design System from scratch, and designed all core payment flows including bill payments, balance top-ups, and rewards redemption, delivered in under one month.

Company

YPF / Tapi

Year

2025

Role

Product Designer

The opportunity

TAPI is an Argentine wallet infrastructure company working with players like Lemon, Uala, Brubank, and Tarjeta Naranja. I was brought in to design a white-label wallet that could adapt to their clients' needs.

YPF became the first use case: Argentina's largest energy company aiming to launch a wallet for payments and loyalty, fully integrated into its ecosystem.

YPF Wallet opportunity visual

The challenge

YPF users lacked a unified digital wallet to manage payments, services, and loyalty points.

The product needed to enable bill payments (phone, internet, transport), balance top-ups, and rewards redemption within a single experience.

The timeline was highly constrained: less than one month to deliver a complete, development-ready design.

YPF Wallet challenge section
YPF Wallet bill payments flow

From insight to product

01 Extensive research: mapped end-to-end flows across leading wallets in Argentina, LATAM, and Europe (including N26) to identify best practices and simplification opportunities.

02 Simplified wallet experience: designed the wallet with a focus on minimizing friction, delivering some of the shortest flows in the market for bill payments, mobile top-ups, and transport card recharges (SUBE/RedBus).

03 Developer-ready design system: built a complete UI Kit and Design System that enabled developers to start implementing components before the final designs were fully completed.

04 Scalable white-label architecture: designed the system to be reusable and adaptable for multiple TAPI clients, not just YPF.

YPF Wallet flow mapping board

What I Learned

Speed without sacrificing quality: a deadline of under one month forced me to prioritize decisions and rely on research-backed patterns. The Design System became the key multiplier for speed.

Research as a competitive advantage: mapping 10+ wallets gave me a solid foundation to make fast, informed design decisions instead of iterating blindly.

Designing systems, not screens: thinking in terms of white-label from the start changed my approach. Every component needed to be flexible enough to work across different brands.

Aligning design with infrastructure: working directly with the TAPI team taught me to design with the constraints and capabilities of the existing infrastructure in mind.

YPF Wallet high-fidelity screens
YPF Wallet subscriptions and payment states